Target Audience.

I have done some research into my chosen genre; in particular the target audience of Pop.

http://www.bbcmagazinesadvertising.com/Magazines/Top_Of_The_Pops.html

I have copied the above table from the 'Top of the Pops' website, it shows us that the majority of the buyers are female and the dominant age range is aproxately 11-15years.

I have also emailed one of my magazines to receive more information about that genre, how they have adapted their magazine to make it more contemporary and also to ask for any old issues that they have that could help me with my studies. They replied:

Dear Emily,
Thanks for your interest in our mag! There’s some info on this site: http://www.bbcmagazinesadvertising.com/Magazines/Top_Of_The_Pops.html
Rather than being just a music magazine, TOTP now has more focus on celebs, beauty, fashion, as well as having plenty of music news, new releases, that kind of thing.
I may have a couple of copies strewn about my desk so if you’d like to send me the address of your school/college, I’ll pop some in the post for you!
Many thanks,
Anna Thompson
BBC Youth & Children’s Magazines

I have looked into another pop magazine 'Smash Hits'

I have also created a quick questionnaire to find out what people look for/ want to see in a pop magazine. I gave out the questionnaire to people in the target age range. I have kept the questionnaire short and concise so that participants are not put off by answering too many questions. These results will help me when choosing: What my main flash and sells will be, what to include on my front cover and contents page, give me a guide on photos, images and colours and also a realistic price for my magazine. For example everyone circled that the wanted to read about Celebrity Interviews, New and upcoming artists, Top 40 charts – best songs this week and Celebrity gossip. They also look for in magazines exclusives such as new song releases etc. along with easy to read and bright colours also being popular choices with the people that did the questionnaire. The mean price that people thought was reasonable, once rounded, was £2.00, so this will be the price of my magazine. This is a PDF version of the questionnare: